Our Services

Business and Market Development

Business and Market development

BRAND POSITIONING

  • Analyze how to leverage your existing brand recognition and experience.

  • Identify your true regional competitors.

  • Determine which distribution channels will maximize your success.

  • Develop your initial marketing plan.

PRODUCT STRATEGY

  • Prepare the popularity curves for your products.

  • Develop a pricing strategy to position your product in the market.

  • Define the product features most valued by the market, and will help you on how to manufacture and / or source those solutions.

  • Assist you in developing the right packaging.

DISTRIBUTION STRATEGY

  • Help you to determine the best approach for inventory definition in US and its maintenance 

  • Develop strategies to overcome the unique challenges of local distribution.

  • Help your logistics team optimize master packaging based on the customers and the freight cost.

MARKET EXPANSION

  • New segments, new regions, new categories

  • Product differentiation – Premium / HD lines, economic lines

PROGRAM MANAGEMENT

  • Price adjustment policy and competition monitoring

  • Extended part number coverage – pros and cons of less popular items

LOCAL SUPPORT INFRASTRUCTURE

  • Local Sales Support and Account Management

  • Local Warranty and Quality Management

  • Local Customer Tech Support and Training

Global Sourcing

Global Sourcing

SUPPLIER SOURCING & QUALIFICATION

  • Global Sourcing Network: Access qualified manufacturers across Asia, South America, Eastern Europe, and other strategic regions.

  • Audit & Qualification: On-site supplier audits, NDA support, documentation review.

  • Sampling & Validation: Coordination of first article samples and engineering validation.

  • Compliance & Risk Assessment: Ensure regulatory and customer-specific compliance (e.g., FMVSS, ISO/TS certifications).

  • Contract Negotiation: Assist with the supply agreement to be beneficial to both parties - for example, regional exclusivity

CATEGORY STRATEGY & PORTFOLIO OPTIMIZATION

  • Product Gap Analysis: Identify missing or underperforming items in your product portfolio by market and customer segment.

  • SKU Rationalization: Reduce overlap and complexity in your offering while boosting profitability.

  • Sourcing Roadmap: Build a proactive plan by category, volume bundling, and cost targets.

  • Benchmarking: Compare cost, quality, and lead times across multiple suppliers

SUPPLIER DEVELOPMENT & INTEGRATION

  • Process Alignment: Help suppliers adopt your quality standards, SOPs, documentation practices, and inspection plans.

  • Technical Interface: Our engineers act as your boots on the ground — defining specs, resolving issues, and improving performance.

  • Communication & Culture Bridging: Overcome language, time zone, and business practice barriers that slow execution.

  • Ongoing Support: From PPAP to onboarding to year-one performance reviews, we support the full lifecycle.

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